Bronwyn’s pitch and question responses that won Agscent Pitch in the Paddock 2024 at Beef Australia.

At the Pitch in the Paddock competition at Beef 2024, budding entrepreneurs have five minutes to convince judges that their beef-centric business idea is worth funding, and Agscent take home the win.

It started over a crackly phone call with poor reception, but a partnership between two Australian farm-founded startups, Optiweigh and Agscent, is on a mission to deliver clear results for cattle producers, helping them measure their methane emissions in a pasture environment.